News
Retail Bag Size Update: Moving to 275g
We’re updating our retail bag size to 275g as part of an ongoing effort to roast more efficiently, reduce waste, and offer better value without compromising quality.
This change allows us to maximise roasting efficiency by aligning retail production more closely with our batch sizes. Fewer partial batches mean more consistent roasts, less energy used per kilo, and tighter quality control across every coffee we release.
A 275g bag also aligns neatly with how most people brew espresso. Using widely recommended 18g dose, each bag yields approximately 15 shots, making it easier to plan, dial in, and enjoy coffee at its best before it goes stale.
By optimising batch size and packaging, we’re able to reduce handling time, packaging materials, and transport weight. That means a lower environmental footprint per bag and fewer resources used overall. These efficiencies also reduce costs in the background — and importantly, we’re passing those savings on, rather than absorbing them quietly.
In short, the move to 275g helps us:
- Roast more efficiently and consistently
- Reduce waste and environmental impact
- Better match real-world brewing habits
- Keep pricing fair while maintaining quality.
It’s a small change in size, but a meaningful step towards a more efficient, sustainable, and customer-focused way of roasting coffee.